Typical Reporting Line: GPM - Global Product Manager for EXP components Departement : Product Group : Explosion Protective Components & Systems Location : Lyon, relocation possible End of screening : 31/10/2016
Main statement :
Define and implement the global product line marketing strategy; in assigned area to meet business objectives, to both achieve the key qualitative and quantitative targets in a profitable way and in line with GPM's strategy.
Strategy - Creates, plans and ensures implementation of the global go-to-market product marketing strategy including definition and communication of product value propositions and product positioning in accordance with the global product marketing strategy and sales strategy
Targets Defines global marketing targets and ensures these are achieved for Marketing. Proactively anticipates changes in market direction and facilitates appropriate remedial action.
Business intelligence identifies all existing and new strategic segments and business opportunities based on analysis, globally defining strategy/business plans for each, and coordinating the relevant teams. Competitor intelligence Collaborates globally to oversee preparation of competitor analyses ranging from full profit and loss account (P&L)
Analysis Coordinates market analyses with Product Marketing team and Sales/FES team members and defines appropriate forecasts and plans. Evaluates and shares customer research, market conditions and competitor data.
Sales Oversees sales execution for assigned products by coordinating the preparation of relevant materials included pricing and guidance to Sales/FES team(s).
Risk Responsible for minimizing the risks regarding the agreements/prices across customers/countries
Training - Drives sales efficiency by ensuring appropriate product knowledge (technical and sales) for each Sales person. Ensures know-how sharing and cross-collaboration.
People leadership and development Ensures (with HR Manager support) that the area of responsibility is properly organized, staffed, skilled and directed. Coaches, motivates and develops direct and indirect subordinates within HR policies. Drives and ensures know-how sharing and cross-collaboration.
• Experience in marketing / product management in an industrial environment for a minimum of 5 years
• Experience in project management (R&D, operation, sales)
• Fluent English is essential.
Key competencies :
• Excellent communication skills (internally / externally),
• Ability to handle operational marketing and strategic thinking,
• Excellent knowledge and experience of marketing / product management tools in industrial environment,
• Ability to provide statistics that suit the market / business / sales team / strategy,
• Good time-management skills.
• Dynamic and proactive,
• Open minded,
• Good listener,
• Team player.